NBA - PLAYOFFS FLASHMOB

COMMERCIAL CAMPAIGN

The NBA Playoffs 5-City Flash Mob Campaign was a series of commercials that featured large flash mobs in various cities across the country. These high-energy performances incorporated basketball-themed choreography and urban culture, creating a vibrant celebration of the NBA Playoffs. Each city’s flash mob brought together local fans and dancers to promote the excitement and spirit of the NBA, culminating in a unique and engaging marketing campaign that resonated with basketball enthusiasts nationwide.